For immediate release.
March 31, 2010, Hartford, CT, USA – An aggressive marketing plan implemented last week by PhotoXpress.com is already paying off. The company is driving an unprecedented number of buyers to the site through an aggressive pricing model, improved site functionality, and new features including: bulk downloading capabilities, drag and drop features, and a Lightbox Dashboard. It’s a triple threat strategy aimed directly at the competition.
“The numbers speak for themselves,” says Oleg Tscheltzoff, President of PhotoXpress, LLC. “Our membership has nearly doubled and sales are on fire. We can directly attribute our success to the competitive advantage photoXpress.com is offering to image downloaders.”
PhotoXpress.com is the most affordable royalty-free stock photo site. Buyers are taking notice, especially those frustrated by perpetual price increases of other sites. As Leo Tran, Product Manager and Social Media Architect for PhotoXpress, LLC points out, “Use our site once and the subscription pays for itself. Use it twice and it’s like getting 50% off. The savings increase from there.”
Tran is referring to the new Lite and Premium subscriptions available on www.photoXpress.com. While over 600,000 free photos are still available, there is a daily download cap. Opting to upgrade to a subscription, puts over 15,000 high-resolution images in front of downloaders for less than $10 per month. The photoXpress.com marketing strategy intentionally ties into the marketing plans and budgets of designers, start-ups, and not for profits.
Downloaders from academic and religious communities have taken notice too. They are attracted to the affordable, family-friendly content. PhotoXpress.com spent countless hours culling the site in order to provide ideally priced, safe content for the downloading community. To try out the new features, visit www.photoXpress.com or join the online discussion on Twitter @photoXpressFree or at www.facebook.com/photoXpress
Media Contact:
PhotoXpress, LLC
media@photoxpress.com
photoxpress.com
I appreciate the pricing model. However, I have serious objections to the “family-friendly” descriptor. Hardly a search goes by that doesn’t somehow end up with pictures of women wearing hardly anything, striking poses that are hardly “family-friendly.” My first impression of this site is that for the reduced price of admission, you just have to deal with the smut. Now to find out that we call it “family-friendly”? Yeah, right.
I appreciate the pricing model. However, I have serious objections to the “family-friendly” descriptor. Hardly a search goes by that doesn’t somehow end up with pictures of women wearing hardly anything, striking poses that are hardly “family-friendly.” My first impression of this site is that for the reduced price of admission, you just have to deal with the smut. Now to find out that we call it “family-friendly”? Yeah, right.
+1